Netflix and Lacoste join hands to launch a new collection based on shows

Netflix and Lacoste join hands to launch a new collection based on shows

Lacoste and Netflix have teamed up to launch a special collection inspired by some of the most captivating universes of our time. The range pays tribute to fan-favorite shows, such… Read more
Summer brings 60-65% sales from the entire year: Vadilal's Aakanksha Gandhi

Summer brings 60-65% sales from the entire year: Vadilal’s Aakanksha Gandhi

In India, the demand for ice cream rises during the summer season, leading to a surge in innovative offerings from leading ice cream brands. According to market research firm IMARC… Read more
Biofoot from the house of Metro Brands Limited launches #CarewithBiofoot campaign

Biofoot from the house of Metro Brands Limited launches #CarewithBiofoot campaign

Biofoot, a brand owned by Metro Brands Limited, has recently launched a foot wellness awareness campaign called #CarewithBiofoot. The campaign, which runs from April 13th to April 15th, will commence… Read more
Rapido positions bike-taxi as the go-to solution for daily commute hassles with ‘Bike Wali Taxi Sabse Saxi’ campaign

Rapido positions bike-taxi as the go-to solution for daily commute hassles with ‘Bike Wali Taxi Sabse Saxi’ campaign

Rapido has recently launched a campaign titled “Bike Wali Taxi, Sabse Saxi” to promote its Bike-Taxi service in the e-mobility space. The campaign aims to highlight the key features of… Read more
LG unveils new brand identity

LG unveils new brand identity

LG Electronics has announced a new brand direction and visual identity that aims to showcase the value of Life’s Good with a more dynamic and youthful look across all physical… Read more
TATA Projects unveils 'HACHI – SAFETY MASCOT' for India@100 campaign

TATA Projects unveils ‘HACHI – SAFETY MASCOT’ for India@100 campaign

TATA Projects Limited recently introduced HACHI, a safety mascot, as part of its India@100 campaign, which promotes responsible and safe growth. This initiative represents the company’s vision for an India… Read more
Bombay Sweet Shop appoints as Mumbai Indians’ official snacking partner

Bombay Sweet Shop appoints as Mumbai Indians’ official snacking partner

Hunger Inc. Hospitality’s Bombay Sweet Shop has exciting news to share! The popular eatery is teaming up with Mumbai Indians as the official snacking partner for the upcoming cricket season… Read more
JioMart’s e-comm supremacy ambitions start with a route through the IPL

JioMart’s e-comm supremacy ambitions start with a route through the IPL

JioMart, the Reliance-backed online grocery delivery turned e-commerce company, has made a late but wealthy entry into the already crowded Indian e-commerce market. With the Indian Premier League and the… Read more
Amul MD Jayen Mehta, speaks on the brand's expansion in Karnataka amid backlash

Amul MD Jayen Mehta, speaks on the brand’s expansion in Karnataka amid backlash

In recent news, Amul, a major player in the dairy industry, announced its plans to expand into the Bengaluru market by offering milk and curd through online portals. However, this… Read more
Hockey India announces Big Bang Media Ventures as its commercial partner agency

Hockey India announces Big Bang Media Ventures as its commercial partner agency

Big Bang Media Ventures Pvt. Ltd. has been appointed as the exclusive commercial and marketing partner agency for Hockey India, signaling a promising step towards the anticipated revival of the… Read more