UpGrad shares the success stories of its alumni who launches a new brand campaign.

The campaign features upGrad’s real-life learners in a candid setup talking about their hardships and how the company has helped them achieve their goals. Ed-tech platform upGrad has rolled out… Read more

Saffola fittfy sign actor janhvi Kapoor as a brand ambassador.

Marico’s flagship gourmet brand, Saffola FITTIFY, announced the enigmatic Bollywood actress Janhvi Kapoor as the new face of the brand for their healthy Peanut Butters and The Perfekt Gummies with… Read more

Apple is not interested in buying Manchester united.

Manchester United is one of the biggest football clubs in the world and an iconic sporting institution. Apple is reportedly not interested in buying the English football club Manchester United.… Read more

Aditya Birla venture group with 8 first digital lifestyle.

Aditya Birla Group venture, announced a partnership with eight Digital-First lifestyle brands today. These partnerships are being done to create a leading technology-led digital first ‘House of Brands’ business. After… Read more

Hyundai Motor India Limited has released its new brand campaign ‘Beyond Mobility.

Hyundai Motor India Limited has released its new brand campaign ‘Beyond Mobility 2.0’. Drawing inspiration from Hyundai’s Global Vision of ‘Progress for Humanity’, Beyond Mobility 2.0 focuses on leading the… Read more

Aquralen announces Kiara Advani as a brand ambassador.

Aquralens has announced Bollywood actress Kiara Advani as a new brand ambassador. Kiara will be featured as part of the brand’s marketing campaigns that will run across print, TV, and… Read more

Adani raises 20k crore in India’s biggest FPO.

Adani Enterprises, the flagship of Adani Group, will raise 20,000 crores through a fresh issue of shares. This will make its follow-on public offer the largest in India. dwarfing the… Read more

Swiggy instamart launches regional ad campaign.

Instamart, Swiggy’s quick commerce grocery service, has launched a multi-platform brand campaign. Online food delivery and ordering platform Swiggy’s quick commerce grocery service Instamart has launched a brand campaign, ‘Healthy… Read more

PhonePe acquired BNPL platform ZestMoney in the new age leading the sector’s biggest consolidation move.

When ZestMoney raised $50 million from Proses-owned PayU and Australian fintech Zip Co in September 2021, the buy-now-pay-later (BNPL) segment was booming thanks to a pandemic-induced spike in online shopping.… Read more

Mullen Lintas wins creative mandate for Marico’s saffola honey and saffola soya.

Saffola, one of India’s best-known brands, offers a range of heart-healthy foods and a line of products that have been formulated to integrate health into everyday life. For over a… Read more