Big Bang Media Ventures Pvt. Ltd. has been appointed as the exclusive commercial and marketing partner agency for Hockey India, signaling a promising step towards the anticipated revival of the Hockey India League (HIL). The HIL was a successful event that took place from 2013-2017 and showcased some of the best talents from around the world of hockey.
Expressing his satisfaction with this development, Dr. Dilip Tirkey, president of Hockey India, stated that the HIL was one of his top priorities since he took office, and he sees it as a crucial stepping stone for India. He is pleased to have BBMVPL as their exclusive commercial partner for the HIL, citing their exceptional expertise in sports, esports, content, media, and IP monetization as unparalleled. He is excited about the possibilities they could achieve together and the fresh energy it could bring to hockey globally.
Secretary General of Hockey India, Bhola Nath Singh, shares the president’s sentiments, and he is confident that the HIL will bring together the best of the world and provide a great learning experience for young talent. He is sure that BBMVPL’s expertise in managing the commercial and marketing aspects of the league will help them take the HIL forward.
Founders of BBMVPL, Ravneet Gill & Madhu Mantena, are thrilled to be trusted partners for Hockey India in managing the commercial aspects of the league. They see the HIL as a global benchmark for the sport and an important initiative. They look forward to supporting the launch of a successful league.
Hockey India will share details of the HIL schedule, format, and host cities in due course. This is an exciting development, and it is hoped that the HIL will revitalize not only hockey in India but also bring fresh energy to the sport globally.