KFC has collaborated with Nestle’s Maggi Noodles for a fun new product a KFC Popcorn Bowl with Maggi. The mascot Colonel Sanders has headlined the latest ad for the product. For the first time in what undoubtedly is the most epic collaboration of 2022, KFC India partners with Nestle to delight fans with the KFC Popcorn Bowl Made with Maggi.
The two iconic brands have joined hands to create the one, the only, crunchiest, and slurpiest combo of KFC’s signature Chicken Popcorn & Maggi noodles in one perfect bowl.
Bringing together hot, steaming, deliciously masaledaar and so-so slurpy Maggi noodles, with flavorful Chicken Popcorn, tender on the inside but unbelievably crispy on the outside, this limited-time bowl of happiness is sure to add much crispiness to your undying love for Maggi noodles & KFC Chicken.
Both Maggi and KFC are iconic brands that consumers love and truly enjoy. The coming together of this epic collab was therefore very much on the cards, and perhaps something that our fans always hoped for. We are thrilled to offer KFC & Maggi fans the limited-edition KFC Popcorn Bowl Made with Maggi,” shared Moksh Chopra, GM, KFC India.
The bowl comes in two distinct much-loved flavors – Chicken Popcorn & Veg Patty – and is sure to get you slurping & crunching. The Chicken popcorn bowl starts at INR 159/- while the Veg patty bowl starts at INR 129/-.
It was a matter of time before these brands came together for an iconic partnership. Adding a dash of swagger to this delectable product offering is our Colonel in his swanky avatar, as he creates this masterpiece. The Colonel’s cool moves, along with the fun chemistry of the mother-daughter duo as they dig into their KFC Popcorn Bowl Made with Maggi, surely make for an entertaining watch.
Talking about the campaign film, Ritu Sharda, Chief Creative Officer – North, Ogilvy, added, “KFC Popcorn Maggi is a quirky KFC twist to the classic Maggi. So, for our advertising too, we wanted to do a twist on the classic. We picked up the iconic Maggi line, ‘Mummy bhook lagi’, and flipped it around – where it’s the mummy this time who is having a hunger pang. Because with a product as irresistible as this, bacche kya, mummy ko bhi bhook lag jayegi.
This crunchy masala-packed innovation will be available across all 600+ KFC restaurants in the country. You can get your bowl of happiness in a completely contactless & safe manner – through delivery, takeaway, KFC to your Car/Bike, and during dine-in. All KFC favorites can also be easily ordered on the all-new convenient KFC app, available on Google Play and the App Store.