Mahindra Holidays & Resorts India Limited’s flagship brand, Club Mahindra, debuts a brand film highlighting kids’ holiday experiences. The campaign, named #HappyHolidaysHappyFamilies, underscores the importance of enriching adventures for children alongside their families while exploring India’s beauty.
The film begins with two school friends, one cherishing past vacations, and the other vividly imagining and experiencing them. Featuring children as protagonists, the film beautifully captures how travel enriches a child’s life and their innate curiosity for new experiences.
The campaign was launched during the Asia Cup Series in September.
Pratik Mazumder, CMO of Mahindra Holidays & Resorts India Limited, explains, “Our campaign, #HappyHolidaysHappyFamilies, celebrates not just the wonderful moments families can have at our resorts but also highlights children as storytellers. At Club Mahindra, we prioritize creating magical experiences for children, reimagining their holiday adventures. We believe that when children are content, families find happiness, and this campaign exemplifies that sentiment.”
With over 125 resorts spanning mountains, deserts, beaches, jungles, and backwaters, Club Mahindra offers unforgettable family vacations. The resort’s in-house activity center, Happy Hub, embodies the philosophy “Do, Learn, Connect,” offering thrilling games, adventures, and educational activities for kids, enhancing the overall holiday experience.
