June 08/6/2024 – As per reports the highly anticipated Bali & Beyond Travel Fair (BBTF) 2024 is set to open its doors, marking a decade of success as Indonesia’s premier tourism trade fair. This year’s event, held at the Bali International Convention Centre (BICC) in Nusa Dua, aims to celebrate Indonesia’s rich cultural diversity and natural beauty under the theme “Exploring & Experiencing Sense of Indonesia’s Beauty.
As one of the most significant events in Indonesia’s tourism calendar, BBTF 2024 promises to highlight the vast and varied attractions the country offers, from its stunning natural landscapes to its vibrant cultural heritage. The event, which runs from June 12 to June 14, will bring together hundreds of tourism professionals, including sellers from across Indonesia and buyers from around the world, to foster business relationships and explore new opportunities in the tourism sector.
Exhibitions and Cultural Showcases
The exhibition floor will be a vibrant display of Indonesia’s regional tourism products. Each region will present its unique attractions, hospitality services, and local crafts, offering attendees a taste of the country’s diverse travel experiences. The fair will not only showcase traditional tourist destinations but also promote emerging locales, aiming to distribute tourism benefits more evenly across the nation.
Cultural performances are scheduled throughout the event, providing a window into Indonesia’s rich artistic traditions. Attendees will be treated to live demonstrations of local arts and crafts, traditional dances, and culinary experiences, underscoring the theme of exploring and experiencing Indonesia’s beauty.
Business-to-Business Interactions
A cornerstone of BBTF is its robust business-to-business (B2B) program. The event is expected to attract over 250 sellers from various Indonesian regions and more than 400 international buyers from about 51 countries. These sessions will facilitate direct interactions between tourism businesses, promoting new partnerships and enhancing business opportunities within the global tourism market.
Focus on Sustainable Tourism
This year’s fair places a strong emphasis on sustainable tourism practices. In line with global trends, BBTF 2024 will highlight how Indonesia is integrating environmental stewardship and cultural preservation into its tourism strategies. By showcasing eco-friendly tourism initiatives, the event aims to attract travelers who prioritize sustainability in their travel choices.
Industry Insights and Future Prospects
I Putu Winastra, the Chairman of the Association of The Indonesian Tours and Travel Agencies (ASITA) Bali chapter and a leading figure in the organization of BBTF 2024, expressed enthusiasm for the event’s role in promoting Indonesia as a leading travel destination. He noted, “The Bali & Beyond Travel Fair has continually served as a catalyst for fostering partnerships, promoting sustainable tourism, and showcasing the unparalleled beauty of Indonesia. We are excited to announce the return of BBTF in 2024, presenting a comprehensive showcase that underscores Indonesia’s position as a global tourism hub from Bali.”
BBTF 2024 also aligns with Indonesia’s broader goals to boost its tourism sector post-pandemic. Discussions will cover various topics, including the expansion of Bali’s airport and the introduction of new international flight routes, reflecting the region’s growing infrastructure and connectivity.
Looking Ahead
The BBTF 2024 is not just a trade show but a celebration of Indonesia’s potential as a premier travel destination. With its combination of business opportunities and cultural experiences, the event aims to strengthen Indonesia’s tourism sector and enhance its appeal on the global stage.
Event Details
- Location: Bali International Convention Centre (BICC), Nusa Dua, Bali
- Dates: June 12-14, 2024
- Website: BBTF Official Site
For more details on the BBTF 2024 and its various activities, you can visit their official website or refer to TravelDailyNews Asia-Pacific and The Bali Sun.
Contact Information:
For inquiries about the event or participation details, contact the BBTF organizing committee through their official website.
This event promises to be a milestone in Indonesia’s tourism landscape, offering a dynamic platform for showcasing its unmatched beauty and fostering meaningful business connections.
