The makeup brand Bobbi brown has announced its first-ever India brand ambassador as Bollywood actress and celebrity Tara Sutaria. The partnership will see Sutaria represent the brand across its digital, social, and in-store platforms.
Bobbi Brown Cosmetics has announced its partnership with actor Tara Sutaria as its brand ambassador for the skincare range. According to the company, Sutaria will appear in the brand’s newest Campaign for the vitamin-enriched Face Base across digital and print campaigns debuting in India beginning in December 2022.
Tara Sutaria embodies the brand’s philosophy of natural beauty and celebrating a more confident you, Rishabh Kachchhy, brand manager, Bobbi Brown, said. At Bobbi Brown, we always begin with the skin first and having Tara be more integrated into the full experience of the brand helps us connect with a new generation of consumers.
We are thrilled to have a partner like Tara, be part of our skin-first legacy. She truly embodies the brand’s philosophy of natural beauty and celebrating a more confident you. At Bobbi Brown, we always begin with the skin first, and having Tara be more integrated into the full experience of the brand is an incredible moment and helps us connect with a new generation of consumers, adds Rishabh Kachchhy, Brand Manager, Bobbi Brown.
The brand’s direction and vision to have a confident and independent woman like her will resonate with today’s modern Bobbi Brown consumer while remaining true to its roots. With Tara, we look forward to creating many such memorable campaigns that inspire women every day.
Tara will appear in the brand’s newest campaign for the bestselling Vitamin Enriched Face Base across digital and print campaigns debuting in India beginning in December 2022.
